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Google AdWords

Google Adwords is the most powerful online advertising tool by far that drive’s constant and reliable traffic to your website precisely targeting the people who are looking for the products or services that you sell. It lets you reach new targeted customers as you choose where your ad appears, set a budget that you are comfortable with and it allows you to measure the impact of your ad. 

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How Google AdWords works

Newtec understands the importance of value in today’s business environment; therefore by offering performance monitoring solutions we reduce the cost of maintaining and monitoring your IT infrastructure.  Our solutions enable you to concentrate on your business without the worry of monitoring your IT network while also effectively reducing downtime relieving you of the cost of troubleshooting when things go wrong.  With our performance monitoring and alerts solutions we alleviate this cost, while our constant reports offer you piece of mind in knowing that your IT network is continually monitored and maintained.

1. You start by creating you ad, identifying the keywords associated with you product or services and set a daily budget. Now you are ready to go live.

2. Getting people to see you ad, once you have your chosen keywords are typed into the Google search engine your ad can appear in above or next to the search results.

3. You get more customers; only once someone clicks on your ad or calls you will you be charged.

You can control your AdWords budget.  With cost per click (CPC) bidding, you are charged only when someone is interested enough to click on you ad. You tell AdWords the most you’re willing to pay for a click on your ad (called the maximum cost- per-click bid), but you could be charged less. You control your AdWords budget.

Keywords

Keywords, critical to your AdWords campaign are the keywords that you choose. Keywords are words or phrases you choose when you set up your AdWords campaign. A way to measure which keywords are good for your business is  to carry out split testing. By matching your keywords with the ads you create, you make it possible for your ad to show when someone searches for similar terms, or visits a website with related content.

Your bid on keywords in the AdWords auction. AdWords determines which ads should show with a lightning fast ad auction, which takes place every time someone searches on Google or visits a site that shows AdWords ads. Your bid (1) The quality of your ad, (2) The expected impact from your ad extensions and other ad formats, Together these two factors determine when and if your ad will appear to potential customers.

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Online marketing with AdWords

Newtec understands the importance of value in today’s business environment; therefore by offering performance monitoring solutions we reduce the cost of maintaining and monitoring your IT infrastructure.  Our solutions enable you to concentrate on your business without the worry of monitoring your IT network while also effectively reducing downtime relieving you of the cost of troubleshooting when things go wrong.  With our performance monitoring and alerts solutions we alleviate this cost, while our constant reports offer you piece of mind in knowing that your IT network is continually monitored and maintained.

1.  Manage Adwords on your own

2. Let Adwords Express do the work for you

3. Find a certified professional to manage your account

Google Adwords is Measurable, accountable and flexible, with tracking tools you can see the actual sales your website is generating as a result of your google  adwords campaign.

Contact Newtec today and have a certified professional manage your account and also integrate Google AdWords into your other digital marketing activities.