If you have invested in creating a website and you are looking to grow your business, then you need SEO, it really is that simple.
The majority of web traffic is driven by the search engine power houses such as Google, Yahoo and Bing. Search engines are unique as they provide targeted traffic, people look for what you offer. Search engines are like roadways from a web users question to the answers you provide on your website. If you have side stepped SEO on your website then these search engines will not find your site and you are missing out on incredible opportunities to drive traffic to your website.
The phrases or words web users type into a search box carry phenomenal value. Search engine traffic can make or break and organisation’s success. Targeted traffic to a website will provide exposure, publicity, revenue like no other channel of marketing. Investing in SEO is a must.